OVERVIEW

In collaboration with Weldon Owen Publishing, the creative goal was to design a book that authentically reflected the aesthetic and voice of the author while showcasing the artistry emerging from her popular salon, XO Hair Studios. The visual direction centered on real people as models — celebrating individuality and self-expression.

ROLE

Graphic Design
Photo Editing
Color Correction
Printer Mechanicals

BUSINESS IMPACT

• 100% positive reviews on Amazon