Close-up of a hanging paper garland invitation for Old Navy featuring assorted cutout shapes and letters with various patterns, including snowflakes and reindeer.

OVERVIEW

As part of embracing Old Navy’s brand tenet of “joining the fun,” hundreds of circle-ish shapes were sewn together to create a vibrant paper garland—an expression of the brand’s joyful, inclusive energy brought to life through tactile, handmade design.

ROLE

Art Director

RESPONSIBILITIES

Concept
Graphic Design

OLD NAVY

Join the Fun — spreading holiday joy through tactile handmade design