SIERRA CLUB

Clothes Can Talk — remembering Sierra Club’s mission: exploration, protection, education, and advocacy

Two overlapping tags, one white and one black, with text related to Sierra Club on a black textured surface.

OVERVIEW

The mission statement of the Sierra Club is: "To explore, enjoy, and protect the wild places of the Earth; to practice and promote the responsible use of the Earth's ecosystems and resources; to educate and enlist humanity to protect and restore the quality of the natural and human environment; and to use all lawful means to carry out these objectives."

Sierra Club’s premier luxury “green” clothing line included reminder notes to customers on pocket linings, labels, and hang tags.

ROLE

Art Director

RESPONSIBILITIES

Concept
Graphic Design