The Challenge

Founded by the inventors of the LightSheer™, the gold standard in professional laser hair removal, Tria Beauty launched as a high-growth tech beauty start-up with global ambitions and a rapidly expanding presence in Korea, Japan, the US, and Europe.

What began as a single-product brand evolved into a 15-product portfolio, requiring a rebrand, a cohesive and elevated creative system to support growth.

The creative goal for this campaign was to showcase the most important benefit of the Hair Removal Laser — hair-free, beautiful skin.

The Solution

Image assets for all summer digital marketing featuring a lot of skin, carefree energy, and sunshine.